Your new company
Your new company is a well-known and fast growing F&B group in Hong Kong.

Your new role

• Lead the team to create content and execute the content plans for different social media and digital platforms; Lead and handle all publication and visual production projects
• Establish positioning, identify target audiences and develop marketing and public relation plans with specific objectives across different channels and segments
• Develop and implement brand campaigns and promotion strategies
• Formulate and monitor digital and social media marketing strategy campaign to increase brand awareness and sales
• Create, maintain and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
• Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
• Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events and document business processes

What you'll need to succeed

• Bachelor/Master’s degree in PR, management, business, marketing or related field preferred
• Demonstrate ability to think creatively and independently
• Proven success in developing marketing plans, brand image and campaigns, PR or hospitality experience in more than one country beneficial
• Excellent written and verbal communication skills in English and Cantonese
• Strong project management, multitasking and decision-making skills

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email to Melanie Fung at melanie.fung@hays.com.hk.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career. #1243567